LifeSeal Reserve

LifeSeal Reserve is a new rigid core flooring from Bruce that delivers waterproof protection to stand up to the busiest of homes and light commercial spaces without sacrificing comfort or style.

Dogwood® Densified Wood Flooring

Pets don’t have to dash your dreams of a hardwood-filled home. If you love the feel of real hardwood floors but believe you can’t have them because your dog’s nails will gouge the wood, we have great news for you. Hardwood floors and pets can live in perfect harmony.

Pet-Friendly Carpet

PetProtect® design make use of different cut and loop effects to lend a modern edge to a reflection of a centuries-old practice. This pattern comes in 12 captivating tones.

Theorem 2.5mm LVT

Spark curiosity and collaboration in the next generation of doers, thinkers, influencers and connectors with a carefully curated palette of color and pattern. Theorem is a 2.5 mm LVT with Diamond 10 Technology and is domestically produced.

Exchange 2.5mm LVT

Invigorate and inspire with soft pastels and rich, saturated tones that complement a visual texture designed to add depth and interest. Exchange is a 2.5 mm LVT with Diamond 10 Technology and is domestically produced.

Wide Plank Collection

NATURAL BEAUTY MEANS NATURAL VARIATIONS - The patterns and color variations in a living tree are like all of nature—never repeated. Naturally occurring wood characteristics such as mineral streaks, knots, and variations in grain and color are not considered defects.

Sports Multi-Function Flooring

The locker room is connected to the weight room which is down the hall from the gym which can also be the cafeteria. Our multi-function flooring solutions work under all kinds of activities. Rubber and vinyl solutions that come in an array of colors, patterns, textures and thicknesses.

Character Collection

Proprietary Somerset character grade that will include, but is not limited to, small, sound open knots; mineral; worm holes; heartwood; sapwood; and burls.

Which Carpet is Best for Pets?

Everyone knows carpet feels great underfoot—whether you have two feet or four!—Shaw has developed some carpet benefits you’ll love, and so will your furrier family members. They add up to a healthy, sweet-smelling home for you and your pet.

SmartStrand

When it comes to a carpet that truly has it all, look no further than SmartStrand. Where traditional carpets fall short, the innovative fibers in SmartStrand Forever Clean offer unbeatable spill protection, permanent stain resistance and long-lasting durability. Truly a worry-free solution, SmartStrand Forever Clean is the perfect flooring for busy households.

SolidTech Plus

Designed for Any Room, Any Climate

SolidTech Plus is 100% waterproof, easy to clean, stain resistant, and comes with a no gap guarantee. And no matter what kind of pets you have in your home, SolidTech Plus can handle them thanks to our unique All Pet Plus Protection warranty, covering all pets, all accidents, all the time – plus scratch protection.

RevWood Plus

RevWood Plus combines Mohawk’s unique Hydroseal and Uniclic technologies with GenuEdge, an innovative beveling technology that provides enhanced realism and added moisture protection. RevWood Plus is so waterproof, it can be steam mopped.

RevWood Select

RevWood Select offers superior waterproof performance. Made with Mohawk's unique Hydroseal technology, which repels moisture, and Uniclic, a glueless locking system that traps water on the surface, RevWood Select is designed to withstand spills and splashes.

Tarkett Composition Tile

Composition tiles provide economic value and a multitude of patterns and quality options to optimize performance across a number of high traffic installation areas. From the original vinyl composition tile (VCT), to vinyl enhanced tile (VET) and solid vinyl tile (SVT), composite tiles are budget friendly and withstand heavy foot and rolling traffic.

Barnwood Living

Exclusively designed and curated for Bruce by popular home improvement TV star, Mark Bowe of Barnwood Builders. His inspiration for the line comes from the timeworn character of reclaimed barnwood that he uses to build homes across the country.

Pergo Outlast+® with SpillProtect™

Pergo Outlast+ with Revolutionary SpillProtect waterproof technology defends against spills, splashes and even pet accidents; making your new floor worry-free.

Pergo XP®

Pergo XP with PermaMax has surface protection giving double the wear and double the durability of ordinary laminates and ScratchGuard Advanced provides superior scratch and scuff protection.

Pergo TimberCraft® + WetProtect™

Pergo® TimberCraft™ +WetProtect is completely waterproof so you never have to worry about splashes, spills or pet accidents.

LUXE Plank Value

Luxe Plank ® Value luxury vinyl tile is an affordable way to achieve the stylish look of authentic hardwood or natural stone. Scratch and water resistance allow you to simulate natural materials in high moisture areas, including bathrooms, kitchens and laundry rooms.

ColorBurst® Variable Color Technology

The next evolution in variable-color technology. ColorBurst uses natural coloration to create a balanced, blended visual that adds depth and richness to Dream Weaver products. And since we infuse the colors in each strand of PureColor® fiber, the carpets are guaranteed not to stain or fade.

COREtec Wood

Choose from hundreds of beautiful Luxury Vinyl Planks and engineered wood floors to get the look that perfectly expresses what makes you, you.

COREtec Grande

All COREtec Grande styles feature the many benefits of WPC:100% waterproof planks that won't warp, swell, or buckle and are softer, warmer and quieter underfoot.

COREtec Stone

All COREtec Stone products feature fast and easy installation with integrated, coordinating grout -- all without making a mess. Tiles resist cracks, wear, and fading and offer a warmer, safer, softer, and quieter floor.

American Charm 6

American Charm 6 is built to withstand household wear and tear. It is a pet-friendly solution ideal for high-moisture areas such as kitchens, bathrooms, and laundry rooms. The Urethane Plus coating and 6-mil wear layer work together to protect from scratches, stains, and scuffs.

American Personality 12

The American Personality 12 collection features a fiberglass reinforced structure with a 12-mil wear layer for protection from rips, tears, and gouges. No acclimation is required for most in installations, and it can be installed in direct sunlight. American Personality 12 is ideal for residential applications, light commercial spaces and Main Street business.