News

Pet-Friendly Carpet
PetProtect® design make use of different cut and loop effects to lend a modern edge to a reflection of a centuries-old practice. This pattern comes in 12 captivating tones.

Pietra Divina
Pietra Divina™ sets a heavenly standard for natural stone. Three exquisite marbles feature a color palette that includes white with grey veining, white with warm gold movement, and a marvelous black with delicate white accents.

Transio Glazed Porcelain
Transio™ celebrates tradition by honoring the classic look of wood in a modern color palette. Four colors give you the choice of time-honored browns and a contemporary light beige and grey.

Enlite Porcelain Tile
Sooth your soul and awaken your senses with tranquil design. Finding beauty in the passing of time, Enlite™ embraces the calming effect of organic, natural stone visuals in a harmonious color palette.

WOODEN FLOORS FOR REAL LIFE
Real life is full of kids, pets, toys, daily tasks, and challenges - all of which your floor must endure. Kährs Life is a truly durable wooden floor, which retains its beauty and natural look throughout the years. It's scratch-resistant, impact-resistant and easy to clean.

DEFEND™ Powered by MICROBAN®
DEFEND™ powered by Microban® is a distinct product line of high-performance porcelain antimicrobial floor, wall and mosaic tiles, continuously fighting the growth of up to 99% of bacteria on the surface.

Famed
Prominent in charm and remarkable durability – Famed™ features proprietary Microban® Technology, an antimicrobial protection that does not wash off or wear away. Designed to promote cleaner spaces for your floor, wall and mosaic tile.

Which Carpet is Best for Pets?
Everyone knows carpet feels great underfoot—whether you have two feet or four!—Shaw has developed some carpet benefits you’ll love, and so will your furrier family members. They add up to a healthy, sweet-smelling home for you and your pet.

SmartStrand
When it comes to a carpet that truly has it all, look no further than SmartStrand. Where traditional carpets fall short, the innovative fibers in SmartStrand Forever Clean offer unbeatable spill protection, permanent stain resistance and long-lasting durability. Truly a worry-free solution, SmartStrand Forever Clean is the perfect flooring for busy households.

Unica
The inspiration for Unica was a stone that doesn’t exist in nature, taking sedimentary stones like limestone and other minimalistic stones, and adding veining of a basic marble. Unica is a rectified porcelain.
Icon Series
Icon is a concrete-look porcelain that provides a clean, modern look to any environment. Because this material is a porcelain product, minimal maintenance is required.

REZONE™
Give any room a patterned, finished look with the classic simplicity of Rezone™. The clean lines of this all white mosaic add a sense of calm and order in a range of applications.

Feature™
Feature™ is a groutless stone mosaic that is easy to install and turns an ordinary wall into a showpiece. The unique texture, color and three dimensional look of FeatureTM provides depth and warmth to any installation.

Emser Tile’s Yakedo™Wins Flooring Category in 2020 HD Awards
Emser Tile, leading designer, marketer and producer of the world’s finest tile and natural stone,proudly announces Yakedo™ by Emser Tile as hard surfaces flooring category winner for the 16th annual Hospitality Design Awards.

RevoTile
This true floating floor is made with real porcelain tile in ultra-realistic wood, stone, marble, and concrete looks.

Lavaliere
This luxurious collection of natural stone mosaics with antique mirror accents are the perfect combination of curvilinear ingenuity and geometric precision.

Mohawk Partners with Sunshine on a Ranney Day
CALHOUN, Ga. September 28, 2020—Mohawk is partnering once again with Sunshine on a Ranney Day, an Atlanta-based nonprofit that renovates homes for children with special needs, to provide light and greater independence for...

Daltile Collaborates With Leading Architectural Firm Gensler To Create New Products
Dallas, TX – September 23, 2020 – With Gensler, a leading global design and architectural firm, serving as the design consultant, Daltile has recently created and launched three new stunning tile lines – My City, Sector, and Flat. The epitome of sophisticated design, these fashion-driven, cement-look lines feature...

How to Choose the Best Plank Floor
Choosing a floor may seem a bit daunting, especially if you've never done it before. Whether you're a newbie or a pro, understanding more will prepare you to choose the very best floor for your lifestyle, space, and budget.

SmartStrand All Pet protection
SmartStrand is still the softest, most durable and easiest to clean carpet on the planet. SmartStrand includes Mohawk’s exclusive All Pet protection, the most comprehensive pet warranty in the industry, covering all pets, all accidents, all the time.

Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway
Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway. In the coming days, as construction nears completion in more than 40 markets across the U.S., partners & local supporters will gather for "floor signing" events, to permanently attach a blessing or special message to these homes which will raise millions of dollars for the care and life-saving research that happens at St. Jude Children's Research Hospital.

Solid Hardwood vs. Engineered Wood
Many hardwood shoppers don't realize there are two types of wood — solid and engineered. Both solid and engineered flooring add value and structure to your home and are available in plenty of species, stains and styles. So, what exactly are these two types of hardwood and how do they compare? Let's explore.

Fifth Avenue oak hardwood flooring
Want to be bold? This chevron stripe installation of Fifth Avenue oak hardwood flooring gives any space an eye-catching focal point. Case in point: the Newport Cottages space at the High Point Market | The World's Home for Home Furnishings, which was styled by Madcap Cottage. Fifth Avenue comes standard in herringbone planks, making it easier to replicate this chevron installation in your home! #DIY

American Industrial Partners' Acquisition of Armstrong Flooring's Wood Flooring Business Is a Win-Win Deal
CLEVELAND, Nov. 15, 2018 /PRNewswire/ -- American Industrial Partners (AIP), a private equity firm with substantial holdings in the construction industry, announced today that it had entered into an agreement to purchase the wood flooring operations of Armstrong Flooring.

Mohawk's Edge Summit to Accelerate Retailers' Competitive Edge
CALHOUN, Ga. October 1, 2018—Mohawk will unveil innovative products, brands and programs to help its retail partners accelerate their competitive edge in the face of today’s fast-paced and changing retail world at the Edge Summit, which will be held December 6–9, 2018 at Gaylord Palms Resort in Kissimmee, Fla.












