News

Godfrey Hirst EverLux Xtra

Godfrey Hirst is revolutionizing the world of plush textiles with its groundbreaking XTRA Technology, prominently featured in this year’s trend-setting EverLux line. XTRA Technology blends the finest, most exclusive fibers, setting the stage for limitless design potential and transforming the paradigms of style and durability.

The Kashmere Collection

The Kashmere Collection: Boasting unique patterns and colorations, Kashmere exemplifies lasting quality and ease of cleaning, hallmarks of Karastan's reputation for luxurious carpets and gorgeous living spaces.

Pet-Friendly Carpet

PetProtect® design make use of different cut and loop effects to lend a modern edge to a reflection of a centuries-old practice. This pattern comes in 12 captivating tones.

Rustic Revival

Rustic Revival will rejuvenate any décor with a new look. A tonal assortment that incorporates four yarns creates a great visual in any room. The 16-color palette is natural and compelling. Its soft comfort and easy care are irresistible.

Which Carpet is Best for Pets?

Everyone knows carpet feels great underfoot—whether you have two feet or four!—Shaw has developed some carpet benefits you’ll love, and so will your furrier family members. They add up to a healthy, sweet-smelling home for you and your pet.

SmartStrand

When it comes to a carpet that truly has it all, look no further than SmartStrand. Where traditional carpets fall short, the innovative fibers in SmartStrand Forever Clean offer unbeatable spill protection, permanent stain resistance and long-lasting durability. Truly a worry-free solution, SmartStrand Forever Clean is the perfect flooring for busy households.

Maroon Bells

An elegant cut pile construction that is included in our STAINMASTER® PetProtect™ collection of products, Maroon Bells adds style to any décor with its impressive texture and fine finish. Its rich color palette features 14 solids and 14 fleck tones.

Teton

New to our STAINMASTER® PetProtect™ collection of products, Teton offers a tonal crosshatch pattern in a sophisticated cut and loop construction. Its color palette includes a beautiful selection of 12 contemporary hues.

Mohawk Partners with Sunshine on a Ranney Day

CALHOUN, Ga. September 28, 2020—Mohawk is partnering once again with Sunshine on a Ranney Day, an Atlanta-based nonprofit that renovates homes for children with special needs, to provide light and greater independence for...

SmartStrand All Pet protection

SmartStrand is still the softest, most durable and easiest to clean carpet on the planet. SmartStrand includes Mohawk’s exclusive All Pet protection, the most comprehensive pet warranty in the industry, covering all pets, all accidents, all the time.

Wool Carpets: The Best Carpets for Allergies

If you’re one of the nearly 30% of adults or 40% of children in the U.S. who lives with allergies, you don’t need a doctor telling you how the war against allergens is an everyday, uphill battle. Allergens are everywhere around the house – embedded in fabric, airborne in dust and lying in wait on hard surfaces.

Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway

Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway. In the coming days, as construction nears completion in more than 40 markets across the U.S., partners & local supporters will gather for "floor signing" events, to permanently attach a blessing or special message to these homes which will raise millions of dollars for the care and life-saving research that happens at St. Jude Children's Research Hospital.

Mohawk's Edge Summit to Accelerate Retailers' Competitive Edge

CALHOUN, Ga. October 1, 2018—Mohawk will unveil innovative products, brands and programs to help its retail partners accelerate their competitive edge in the face of today’s fast-paced and changing retail world at the Edge Summit, which will be held December 6–9, 2018 at Gaylord Palms Resort in Kissimmee, Fla.

Mohawk Cushions all Seven Susan G. Komen 3-Day Walks for Third year

CALHOUN, Ga. September 2018 — Mohawk continues its fight against breast cancer with its support of the Susan G. Komen® 3-Day Walk by donating more than 7,000 SmartCushion pads to comfort this year’s walkers and crew members. The company also hosts the “Mohawk Mile,” a bright pink carpeted footpath to the finish line filled with Mohawk residential and commercial team members, retail partners and customers urging walkers on to success.

Breathe easier with carpet

It's a common misconception that carpet can adversely impact allergy and asthma sufferers. Recently, Shaw Industries commissioned a series of scientific studies that indicate that effectively cleaned carpet can reduce airborne allergens, making it a viable choice for families impacted by allergies and asthma.

Why Carpet?

Softness, comfort, texture, color...there are countless reasons to love carpet.

Think about that moment when you first step out of bed each morning. That welcoming touch of warmth is a perfect start to your day.

Joyful Heart Foundation rolls out Karastan red carpet for star-studded fundraising event

Karastan’s luxurious red carpet set the stage for one of New York’s most glamorous and meaningful fundraising events.

Frank Lloyd Wright's Taliesin West Gets a Face-lift

Architect Frank Lloyd Wright believed every element of the space he was creating should work together—from floor plan to fabric to furniture to floor covering.

Mohawk “Colors of Spring” National Sale Features Aggressive Consumer Rebate and Financing Offers, Free TV Commercials

DALTON (March 28, 2011)— For the seventh straight year, Mohawk and its aligned retailers are partnering to create a springtime national selling event that has proven effective in building store traffic, increasing sales, and strengthening the brand position of Mohawk aligned retailers.

Mohawk featured in ABC News’ “Made in America” series

DALTON (March 29, 2011)—ABC World News Tonight recently devoted two weeks of evening news broadcasts to this challenge: “Could you furnish a home using only American-made goods?” It included products from Mohawk Industries as one of its solutions.

Shaw, HGTV team up for co-branded flooring line - Licensing partnership extends an already strong relationship

DALTON—For the last three years, four if you count 2011, Shaw Industries and HGTV have had an ever-building partnership as the manufacturer has been the exclusive flooring provider for the HGTV Green Home giveaway.

Karastan first to receive new wool certification

DALTON—Karastan has become the first company to carry the Wool: Clean Air Certified label on all of its wool carpets and rugs (FCNews, Dec. 6/13, 2010).

Mohawk Industries Turning “Green” Into Green: Ideas You Can Use Today

Retailers across the country have used sustainability to make a difference in their stores’ bottom lines. Mohawk Industries has been asking dealers for their best practices and have gotten scores of ideas in how to reduce costs, boost sales, and build stronger bonds with customers.

Karastan Uses Facebook for its Home for the Holidays Promotion

Kelly Wright Barrere, of Cartersville, GA, won a new rug from Karastan’s Iconoclast Collection as part of a Facebook promotion called “Home for the Holidays.” Karastan invited its hundreds of Facebook followers to click or comment on their favorite Iconoclast rug during the month of December.