News

Godfrey Hirst EverLux Xtra
Godfrey Hirst is revolutionizing the world of plush textiles with its groundbreaking XTRA Technology, prominently featured in this year’s trend-setting EverLux line. XTRA Technology blends the finest, most exclusive fibers, setting the stage for limitless design potential and transforming the paradigms of style and durability.

The Kashmere Collection
The Kashmere Collection: Boasting unique patterns and colorations, Kashmere exemplifies lasting quality and ease of cleaning, hallmarks of Karastan's reputation for luxurious carpets and gorgeous living spaces.

Natural World
Natural World from TimberTru Flooring offers true-to-life looks with outstanding performance. Incredibly realistic visuals perfectly mimic the fine detail and texture found in authentic hardwood in a wide range of colors and textures to suit any taste.

LifeSeal Reserve
LifeSeal Reserve is a new rigid core flooring from Bruce that delivers waterproof protection to stand up to the busiest of homes and light commercial spaces without sacrificing comfort or style.

Dogwood® Densified Wood Flooring
Pets don’t have to dash your dreams of a hardwood-filled home. If you love the feel of real hardwood floors but believe you can’t have them because your dog’s nails will gouge the wood, we have great news for you. Hardwood floors and pets can live in perfect harmony.

Pet-Friendly Carpet
PetProtect® design make use of different cut and loop effects to lend a modern edge to a reflection of a centuries-old practice. This pattern comes in 12 captivating tones.

COREtec Plus HD
Choose from hundreds of beautiful Luxury Vinyl Planks and engineered wood and stone floors to get the look that perfectly expresses what makes you, you.

Latitude Forest Park
Forest Park, the latest addition to the Latitude Collection® is a 7.5" wide plank, sliced face Hickory with extra long lengths up to 83". Forest Park comes in 4 hand-stained colors with subtle wire brushing that accentuate the warmth and color variation that can only be found in a hickory floor.

Kodiak
Unapologetically rustic best describes Kodiak. The hand stained and hand scraped finish creates a warm, rich visual that lends itself perfectly to the modern farmhouse vibe that continues in popularity.

Rustic Revival
Rustic Revival will rejuvenate any décor with a new look. A tonal assortment that incorporates four yarns creates a great visual in any room. The 16-color palette is natural and compelling. Its soft comfort and easy care are irresistible.

Pet-Friendly COREtec Advanced+
COREtec is the preferred waterproof brand, with customers and consumers alike, and promises 100 percent waterproof, petproof and kidproof performance.Ultra-realistic looks. Ultra-scratch protection. Get a floor you love and a floor that lasts, designed to stand up to whatever the day throws its way.

Theorem 2.5mm LVT
Spark curiosity and collaboration in the next generation of doers, thinkers, influencers and connectors with a carefully curated palette of color and pattern. Theorem is a 2.5 mm LVT with Diamond 10 Technology and is domestically produced.

Wide Plank Collection
NATURAL BEAUTY MEANS NATURAL VARIATIONS - The patterns and color variations in a living tree are like all of nature—never repeated. Naturally occurring wood characteristics such as mineral streaks, knots, and variations in grain and color are not considered defects.

Marmoleum Solid Sheet
The pure nature of linoleum flooring. Explore our new Marmoleum Solid flooring that combines attractive contemporary floor designs with unrivaled versatility & innovation.

Character Collection
Proprietary Somerset character grade that will include, but is not limited to, small, sound open knots; mineral; worm holes; heartwood; sapwood; and burls.

Basement Flooring Guide
For many homeowners, the basement isn't just for storage. It's the family room, the play room, the home gym — a frequently enjoyed living space that deserves attention to great design, just like the rest of the house.

ADURA®Max Plank Flooring
ADURA®Max is available in today’s most popular decors and features our innovative HydroLoc™ waterproof core—making it the perfect choice for your most challenging rooms.

Marmoleum Modular Linoleum Floor Tiles
Our Marmoleum Modular collection presents sustainable linoleum floor tiles in various sizes & designs that allows you to create stunning floor designs. The planks and tiles are created around visuals of wood, concrete, stone and marble and can be used to mix and match or on their own, both delivering a beautiful sustainable floor.

LUXE Plank Value
Luxe Plank ® Value luxury vinyl tile is an affordable way to achieve the stylish look of authentic hardwood or natural stone. Scratch and water resistance allow you to simulate natural materials in high moisture areas, including bathrooms, kitchens and laundry rooms.

LUXE Plank Good
Luxe Plank® Good luxury vinyl tile replicates the beautiful look of hardwood floors with a water and scratch resistance that holds up well against water and everyday wear.

LUXE Plank Better
Bring the luxurious look of exotic and traditional hardwoods into your home with beautiful Luxe Plank® Better luxury vinyl tile. Simple installation with no special tools required — just peel, place and press and start enjoying your new floor right away!

LUXE Plank Best
Luxe Plank® Best luxury vinyl tile is a stunning choice for recreating the look of authentic hardwood with substantial thickness and the superior water and scratch resistance of our advanced protective coating, Urethane Plus.

LUXE Plank with FasTak Install
From planks to tile, whatever the style, Luxe Plank flooring was built to hold onto its beauty — even under high traffic, high moisture and high impact.

Alterna Engineered Tile
Like stone, ceramic and porcelain, Alterna Engineered Tile flooring is incredibly beautiful and durable. But its comfortable surface makes Alterna warmer to the touch, kinder to your feet, and easier to care for in any room of your home.

Pet Friently PureColor Fiber
The PureColor fiber system is the industry leader when it comes to colorfastness and performance. All of our PureColor solution dyed polyester products have permanent stain and soil resistance that will stand up to any active family and household pet. The PureColor fiber technology even allows you to clean with bleach or other household cleaners.


























































