News

Godfrey Hirst EverLux Xtra
Godfrey Hirst is revolutionizing the world of plush textiles with its groundbreaking XTRA Technology, prominently featured in this year’s trend-setting EverLux line. XTRA Technology blends the finest, most exclusive fibers, setting the stage for limitless design potential and transforming the paradigms of style and durability.

Natural World
Natural World from TimberTru Flooring offers true-to-life looks with outstanding performance. Incredibly realistic visuals perfectly mimic the fine detail and texture found in authentic hardwood in a wide range of colors and textures to suit any taste.

Athena
This rectified porcelain line has a dynamic look and feel that adds an air of sophistication to any room. Athena introduces an additional onyx inspired marble-look line to their catalog, but this time it has a more luxurious pattern and a greater depth of color.

LifeSeal Reserve
LifeSeal Reserve is a new rigid core flooring from Bruce that delivers waterproof protection to stand up to the busiest of homes and light commercial spaces without sacrificing comfort or style.

Dogwood® Densified Wood Flooring
Pets don’t have to dash your dreams of a hardwood-filled home. If you love the feel of real hardwood floors but believe you can’t have them because your dog’s nails will gouge the wood, we have great news for you. Hardwood floors and pets can live in perfect harmony.

Castillian Collection
Castillian engineered hardwood flooring is a modern take on the classic beauty of the hardwood floors found in castles, cottages and manors across the European continent. Made with genuine European White Oak lumber, these floors will be the perfect addition to any modern, or traditional, décor for decades.

Treverksoul Collection
A wood-look porcelain stoneware collection with an aristocratic soul and a contemporary feel, offering a fresh, unconventional take on the exquisite elegance of antique parquet floors.

Pet Friendly Empower Rigid Core Flooring
Empower rigid core flooring was built using our innovative Diamond 10 Technology which provides the ultimate in scratch, stain and scuff resistance. Infused with cultured diamonds, our latest innovation.

Pet-Friendly Carpet
PetProtect® design make use of different cut and loop effects to lend a modern edge to a reflection of a centuries-old practice. This pattern comes in 12 captivating tones.

Pietra Divina
Pietra Divina™ sets a heavenly standard for natural stone. Three exquisite marbles feature a color palette that includes white with grey veining, white with warm gold movement, and a marvelous black with delicate white accents.

Marble Obsession
The pursuit of classic beauty and luxury is found within Marble Obsession™. This well-rounded series offers versatility through a mix of different shapes, sizes, and finishes—everything you need to create breathtaking spaces.

COREtec Plus HD
Choose from hundreds of beautiful Luxury Vinyl Planks and engineered wood and stone floors to get the look that perfectly expresses what makes you, you.

Transio Glazed Porcelain
Transio™ celebrates tradition by honoring the classic look of wood in a modern color palette. Four colors give you the choice of time-honored browns and a contemporary light beige and grey.

Enlite Porcelain Tile
Sooth your soul and awaken your senses with tranquil design. Finding beauty in the passing of time, Enlite™ embraces the calming effect of organic, natural stone visuals in a harmonious color palette.

Scenario
Scenario evokes a historic collection from the Marazzi archive. Tone-on-tone brush-strokes rediscover the beauty of the majolica tiles typical of Mediterranean architecture.

WOODEN FLOORS FOR REAL LIFE
Real life is full of kids, pets, toys, daily tasks, and challenges - all of which your floor must endure. Kährs Life is a truly durable wooden floor, which retains its beauty and natural look throughout the years. It's scratch-resistant, impact-resistant and easy to clean.

Mute Step collection
Something special happens when you pair authentic hardwood beauty with attached acoustic padding. This IXPE cushion lining each plank improves sound insulation and provides for quieter steps and more comfortable rooms.

Latitude Forest Park
Forest Park, the latest addition to the Latitude Collection® is a 7.5" wide plank, sliced face Hickory with extra long lengths up to 83". Forest Park comes in 4 hand-stained colors with subtle wire brushing that accentuate the warmth and color variation that can only be found in a hickory floor.

Kodiak
Unapologetically rustic best describes Kodiak. The hand stained and hand scraped finish creates a warm, rich visual that lends itself perfectly to the modern farmhouse vibe that continues in popularity.

Sweet Memories Collection
The Sweet Memories Collection, a floor with character. Our exclusive manufacturing processes create floors with all the charms of yesteryear. Color variations, knots, cracks, and other natural characteristics give this collection an authentic appearance.

Pet-Friendly COREtec Advanced+
COREtec is the preferred waterproof brand, with customers and consumers alike, and promises 100 percent waterproof, petproof and kidproof performance.Ultra-realistic looks. Ultra-scratch protection. Get a floor you love and a floor that lasts, designed to stand up to whatever the day throws its way.

Theorem 2.5mm LVT
Spark curiosity and collaboration in the next generation of doers, thinkers, influencers and connectors with a carefully curated palette of color and pattern. Theorem is a 2.5 mm LVT with Diamond 10 Technology and is domestically produced.

Exchange 2.5mm LVT
Invigorate and inspire with soft pastels and rich, saturated tones that complement a visual texture designed to add depth and interest. Exchange is a 2.5 mm LVT with Diamond 10 Technology and is domestically produced.

Wide Plank Collection
NATURAL BEAUTY MEANS NATURAL VARIATIONS - The patterns and color variations in a living tree are like all of nature—never repeated. Naturally occurring wood characteristics such as mineral streaks, knots, and variations in grain and color are not considered defects.

HydroBlok™ Waterproof Hardwood Flooring
HydroBlok™ has an innovative, 3-part system that protects against water damage. Top down moisture protection is guaranteed for up to 36 hours.














































































