News

LifeSeal Reserve
LifeSeal Reserve is a new rigid core flooring from Bruce that delivers waterproof protection to stand up to the busiest of homes and light commercial spaces without sacrificing comfort or style.

Dogwood® Densified Wood Flooring
Pets don’t have to dash your dreams of a hardwood-filled home. If you love the feel of real hardwood floors but believe you can’t have them because your dog’s nails will gouge the wood, we have great news for you. Hardwood floors and pets can live in perfect harmony.

Transio Glazed Porcelain
Transio™ celebrates tradition by honoring the classic look of wood in a modern color palette. Four colors give you the choice of time-honored browns and a contemporary light beige and grey.

Enlite Porcelain Tile
Sooth your soul and awaken your senses with tranquil design. Finding beauty in the passing of time, Enlite™ embraces the calming effect of organic, natural stone visuals in a harmonious color palette.

DEFEND™ Powered by MICROBAN®
DEFEND™ powered by Microban® is a distinct product line of high-performance porcelain antimicrobial floor, wall and mosaic tiles, continuously fighting the growth of up to 99% of bacteria on the surface.

Finely Luxury Vinyl Tile
Finely Luxury Vinyl Tile from the Everlife Rigid Core (RC) Collection offers a palette of subtle grey tones and greiges that lend elegance to your space.

Famed
Prominent in charm and remarkable durability – Famed™ features proprietary Microban® Technology, an antimicrobial protection that does not wash off or wear away. Designed to promote cleaner spaces for your floor, wall and mosaic tile.

Akadia Luxury Vinyl Planks
Akadia Luxury Vinyl Planks from the Everlife Rigid Core Collection offer creamy neutral beige tones and delicate brown graining for understated elegance.

Cyrus® Series vinyl plank flooring
The Cyrus® Series is a must-see luxury vinyl tile (LVT) with endless potential. Suitable for all grade levels, Cyrus® 100% waterproof wood-look vinyl plank flooring is protected with CrystaLux™— a wearlayer that protects against everyday scratches, spills, pet accidents, indentations, and sun damage

SmartStrand
When it comes to a carpet that truly has it all, look no further than SmartStrand. Where traditional carpets fall short, the innovative fibers in SmartStrand Forever Clean offer unbeatable spill protection, permanent stain resistance and long-lasting durability. Truly a worry-free solution, SmartStrand Forever Clean is the perfect flooring for busy households.

SolidTech Plus
Designed for Any Room, Any Climate
SolidTech Plus is 100% waterproof, easy to clean, stain resistant, and comes with a no gap guarantee. And no matter what kind of pets you have in your home, SolidTech Plus can handle them thanks to our unique All Pet Plus Protection warranty, covering all pets, all accidents, all the time – plus scratch protection.

RevWood Plus
RevWood Plus combines Mohawk’s unique Hydroseal and Uniclic technologies with GenuEdge, an innovative beveling technology that provides enhanced realism and added moisture protection. RevWood Plus is so waterproof, it can be steam mopped.

RevWood Select
RevWood Select offers superior waterproof performance. Made with Mohawk's unique Hydroseal technology, which repels moisture, and Uniclic, a glueless locking system that traps water on the surface, RevWood Select is designed to withstand spills and splashes.

Rigid Core – XL Cyrus® Series
Worry-free flooring never looked so good. XL Cyrus®™ luxury vinyl tile (LVT) brings an authentic wood look to your space in a gorgeous large format 9x60” plank.

Barnwood Living
Exclusively designed and curated for Bruce by popular home improvement TV star, Mark Bowe of Barnwood Builders. His inspiration for the line comes from the timeworn character of reclaimed barnwood that he uses to build homes across the country.

REZONE™
Give any room a patterned, finished look with the classic simplicity of Rezone™. The clean lines of this all white mosaic add a sense of calm and order in a range of applications.

Feature™
Feature™ is a groutless stone mosaic that is easy to install and turns an ordinary wall into a showpiece. The unique texture, color and three dimensional look of FeatureTM provides depth and warmth to any installation.

Emser Tile’s Yakedo™Wins Flooring Category in 2020 HD Awards
Emser Tile, leading designer, marketer and producer of the world’s finest tile and natural stone,proudly announces Yakedo™ by Emser Tile as hard surfaces flooring category winner for the 16th annual Hospitality Design Awards.

Rigid Core - Prescott Series
100% waterproof wood-look luxury vinyl tile (LVT), Prescott comes in several styles and colors—from soft subtle hues like cream and dove gray to handsome browns—and it’s protected with 20 mil commercial grade version of CrystaLux™, a wearlayer that protects against scratches, stains, and dents.

Monza Porcelain Tile Collection
Monza Porcelain large format tile collection - A beautifully diverse collection of porcelain large format tiles. This dynamic duo ranges from a cement and concrete industrial design to an elegant marble classic look.

RevoTile
This true floating floor is made with real porcelain tile in ultra-realistic wood, stone, marble, and concrete looks.

COREtec Wood
Choose from hundreds of beautiful Luxury Vinyl Planks and engineered wood floors to get the look that perfectly expresses what makes you, you.

COREtec Grande
All COREtec Grande styles feature the many benefits of WPC:100% waterproof planks that won't warp, swell, or buckle and are softer, warmer and quieter underfoot.

COREtec Stone
All COREtec Stone products feature fast and easy installation with integrated, coordinating grout -- all without making a mess. Tiles resist cracks, wear, and fading and offer a warmer, safer, softer, and quieter floor.

Rigid Core - Andover Series
Andover™ Series from the Everlife™ Luxury Vinyl Tile (LVT) Collection offers modern convenience without sacrificing style.






















