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![Godfrey Hirst EverLux Xtra](https://designbiz.com/images/media/Godfrey-Hirst-EverLux-Xtra-01.jpg)
Godfrey Hirst EverLux Xtra
Godfrey Hirst is revolutionizing the world of plush textiles with its groundbreaking XTRA Technology, prominently featured in this year’s trend-setting EverLux line. XTRA Technology blends the finest, most exclusive fibers, setting the stage for limitless design potential and transforming the paradigms of style and durability.
![Wide Plank Collection](https://designbiz.com/images/media/Somerset-Hardwood-Wide-Plank-Collection-01.jpg)
Wide Plank Collection
NATURAL BEAUTY MEANS NATURAL VARIATIONS - The patterns and color variations in a living tree are like all of nature—never repeated. Naturally occurring wood characteristics such as mineral streaks, knots, and variations in grain and color are not considered defects.
![Character Collection](https://designbiz.com/images/media/Somerset-Hardwood-Character-Collection-01.jpg)
Character Collection
Proprietary Somerset character grade that will include, but is not limited to, small, sound open knots; mineral; worm holes; heartwood; sapwood; and burls.
![Which Carpet is Best for Pets?](https://designbiz.com/images/media/pet-friendly-01.jpg)
Which Carpet is Best for Pets?
Everyone knows carpet feels great underfoot—whether you have two feet or four!—Shaw has developed some carpet benefits you’ll love, and so will your furrier family members. They add up to a healthy, sweet-smelling home for you and your pet.
![SmartStrand](https://designbiz.com/images/media/mohawk-smart-strand-01.jpg)
SmartStrand
When it comes to a carpet that truly has it all, look no further than SmartStrand. Where traditional carpets fall short, the innovative fibers in SmartStrand Forever Clean offer unbeatable spill protection, permanent stain resistance and long-lasting durability. Truly a worry-free solution, SmartStrand Forever Clean is the perfect flooring for busy households.
![Bathroom Flooring Upgrades](https://designbiz.com/images/media/Karndean-Bathroom-Flooring-Upgrades-01.jpg)
Bathroom Flooring Upgrades
According to the 2020 U.S. Houzz & Home study, bathrooms were the 2nd most popular rooms for renovations among homeowners. As you’re spending more and more time at home these days, you may be considering a bathroom update as well. Whether your guest bathroom, master bathroom or both could use some refreshing, our durable and waterproof luxury vinyl offers plenty of versatility!
![Korlok Select](https://designbiz.com/images/media/Karndean-Korlok-Select-01.jpg)
Korlok Select
The award-winning Korlok Select range features a wide variety of wood and stone visuals sourced from across North America and Europe. Whether you're seeking the charm of our Antique French Oak, taken from a 17th-century French chateau, or the stunning look of rare Italian Calacatta marble in Palazzo Marble.
![Pet Friendly K Guard +](https://designbiz.com/images/media/Karndean-K-Guard-01.jpg)
Pet Friendly K Guard +
In addition to working as a barrier against scuff marks, stains and fine scratches from our excitable furry friends, Karndean’s surface protection system, K Guard + puts commercial-grade durability into any family home without sacrificing on appearance.
![Korlok Select vs Ceramic and Porcelain Tile](https://designbiz.com/images/media/Karndean-Korlok-Select-versus-Ceramic-01.jpg)
Korlok Select vs Ceramic and Porcelain Tile
We recently introduced 17 stone looks to our interlocking Korlok Select floating floor range. Like all Karndean Designfloors, these stones are waterproof, durable, kid and pet friendly, come with a lifetime residential warranty and feature original Karndean visuals! These visuals were developed from antique French cotta, Calacatta marble, slate, limestone and include Moorish stenciled tiles.
![Mohawk Partners with Sunshine on a Ranney Day](http://floorbiz.com/images/buttons/Mohawk-button.jpg)
Mohawk Partners with Sunshine on a Ranney Day
CALHOUN, Ga. September 28, 2020—Mohawk is partnering once again with Sunshine on a Ranney Day, an Atlanta-based nonprofit that renovates homes for children with special needs, to provide light and greater independence for...
![Using Karndean to Create a Healthy and Hygienic Home](https://designbiz.com/images/media/Karndean-Create-Healthy-Hygienic-Home-01.jpg)
Using Karndean to Create a Healthy and Hygienic Home
The current pandemic has put a spotlight on the type of materials we bring into our homes. Ease of maintenance, the ability to harbor dirt and bacteria, and the overall environmental footprint are among the top concerns of homeowners in today’s climate.
![Tips from the Table: Purposefully Using Pattern](https://designbiz.com/images/media/Karndean-purposefully-using-pattern-01.jpg)
Tips from the Table: Purposefully Using Pattern
One of the best features of Karndean Designflooring luxury vinyl is its versatility, meaning if you can think of a unique layout or pattern there is a way to achieve it! You may be hesitant to use a patterned floor, but your floor is simply another surface to express your personality or style – like a kitchen backsplash or statement wallpaper. In the same way that you use these accents purposefully, the same rings true with patterned flooring.
![How Lighting Affects Your Flooring](https://designbiz.com/images/media/Karndean-how-lighting-affects-flooring-01.jpg)
How Lighting Affects Your Flooring
Lighting plays a huge role in how your flooring and other furnishings will look in your home. Just like color or paint, lighting impacts the overall feeling and mood of the space. Improper lighting can cause glare, eye strain and even headaches.
![Trend Alert: Japandi Style](https://designbiz.com/images/media/Karndean-japandi-01.jpg)
Trend Alert: Japandi Style
If you consider yourself to be a minimalist when it comes to your home decor, a growing new trend known as Japandi will likely appeal to you. Asian interior design styles are perhaps most well-known for bringing calm and balance to a space (i.e. feng shui, zen), but another aspect of Japanese style, in particular, is wabi sabi – beauty in imperfection.
![SmartStrand All Pet protection](https://designbiz.com/images/media/Mohawk-Carpet-SmartStrand-All-Pet-01.jpg)
SmartStrand All Pet protection
SmartStrand is still the softest, most durable and easiest to clean carpet on the planet. SmartStrand includes Mohawk’s exclusive All Pet protection, the most comprehensive pet warranty in the industry, covering all pets, all accidents, all the time.
![Karndean Designflooring](https://designbiz.com/biznews/npuserimages/art-1556-01.jpg)
Karndean Designflooring
What are your plans for the weekend? Any outdoor activities? Sports? Gardening? DIY? 🏞️🚴♂️🌷🔨 Whatever you're up to, may you find time for relaxation too.
Karndean Designflooring
What are your plans for the weekend? Any outdoor activities? Sports? Gardening? DIY? 🏞️🚴♂️🌷🔨 Whatever you're up to, may you find time for relaxation too.
![Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway](https://designbiz.com/biznews/npuserimages/shaw-001.jpg)
Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway
Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway. In the coming days, as construction nears completion in more than 40 markets across the U.S., partners & local supporters will gather for "floor signing" events, to permanently attach a blessing or special message to these homes which will raise millions of dollars for the care and life-saving research that happens at St. Jude Children's Research Hospital.
![Mohawk's Edge Summit to Accelerate Retailers' Competitive Edge](https://floorbiz.com/BizNews/NPUserImages/Mohawk_EdgeSummitt.jpg)
Mohawk's Edge Summit to Accelerate Retailers' Competitive Edge
CALHOUN, Ga. October 1, 2018—Mohawk will unveil innovative products, brands and programs to help its retail partners accelerate their competitive edge in the face of today’s fast-paced and changing retail world at the Edge Summit, which will be held December 6–9, 2018 at Gaylord Palms Resort in Kissimmee, Fla.
![Mohawk Cushions all Seven Susan G. Komen 3-Day Walks for Third year](https://floorbiz.com/BizNews/NPUserImages/Mohawk_SusanGKomen_Walk.jpg)
Mohawk Cushions all Seven Susan G. Komen 3-Day Walks for Third year
CALHOUN, Ga. September 2018 — Mohawk continues its fight against breast cancer with its support of the Susan G. Komen® 3-Day Walk by donating more than 7,000 SmartCushion pads to comfort this year’s walkers and crew members. The company also hosts the “Mohawk Mile,” a bright pink carpeted footpath to the finish line filled with Mohawk residential and commercial team members, retail partners and customers urging walkers on to success.
![Breathe easier with carpet](https://floorguide.com/ImageLibrary/brands/articles/shaw-04.jpg)
Breathe easier with carpet
It's a common misconception that carpet can adversely impact allergy and asthma sufferers. Recently, Shaw Industries commissioned a series of scientific studies that indicate that effectively cleaned carpet can reduce airborne allergens, making it a viable choice for families impacted by allergies and asthma.
![Why Carpet?](https://floorguide.com/ImageLibrary/brands/articles/shaw-03.jpg)
Why Carpet?
Softness, comfort, texture, color...there are countless reasons to love carpet.
Think about that moment when you first step out of bed each morning. That welcoming touch of warmth is a perfect start to your day.
Great Looking, Durable, Affordable and Easy-to-Install: Top Reasons Why Armstrong’s New Duality Vinyl Flooring Dazzles
Selecting a floor….you know how it’s done. First, you choose the look you like – stones, woods, perhaps something avant-garde?
Mohawk “Colors of Spring” National Sale Features Aggressive Consumer Rebate and Financing Offers, Free TV Commercials
DALTON (March 28, 2011)— For the seventh straight year, Mohawk and its aligned retailers are partnering to create a springtime national selling event that has proven effective in building store traffic, increasing sales, and strengthening the brand position of Mohawk aligned retailers.
Mohawk featured in ABC News’ “Made in America” series
DALTON (March 29, 2011)—ABC World News Tonight recently devoted two weeks of evening news broadcasts to this challenge: “Could you furnish a home using only American-made goods?” It included products from Mohawk Industries as one of its solutions.