News

LifeSeal Reserve

LifeSeal Reserve is a new rigid core flooring from Bruce that delivers waterproof protection to stand up to the busiest of homes and light commercial spaces without sacrificing comfort or style.

Dogwood® Densified Wood Flooring

Pets don’t have to dash your dreams of a hardwood-filled home. If you love the feel of real hardwood floors but believe you can’t have them because your dog’s nails will gouge the wood, we have great news for you. Hardwood floors and pets can live in perfect harmony.

Castillian Collection

Castillian engineered hardwood flooring is a modern take on the classic beauty of the hardwood floors found in castles, cottages and manors across the European continent. Made with genuine European White Oak lumber, these floors will be the perfect addition to any modern, or traditional, décor for decades.

WOODEN FLOORS FOR REAL LIFE

Real life is full of kids, pets, toys, daily tasks, and challenges - all of which your floor must endure. Kährs Life is a truly durable wooden floor, which retains its beauty and natural look throughout the years. It's scratch-resistant, impact-resistant and easy to clean.

Mute Step collection

Something special happens when you pair authentic hardwood beauty with attached acoustic padding. This IXPE cushion lining each plank improves sound insulation and provides for quieter steps and more comfortable rooms.

Sweet Memories Collection

The Sweet Memories Collection, a floor with character. Our exclusive manufacturing processes create floors with all the charms of yesteryear. Color variations, knots, cracks, and other natural characteristics give this collection an authentic appearance.

Palazzo Collection

Timeless opulence. Rich with the tell-tale beauty of what we value in wood – the rings, growth structures, and knots – Palazzo Collection is the finest carefully curated engineered hardwood, and adds quintessential elegance and sophistication. Built to endure, finished for stain and fade resistance, designed to illuminate any space grand or small.

Timberline Collection

Bold beauty. Pure indulgence. The words come to mind when savoring our bespoke Timberline Collection of engineered hardwoods. Superbly stylish and indelibly imaginative, the selections are vivid in texture and generous in proportions, offering clean, contemporary, yet sophisticated appeal.

Courtier Waterproof Flooring

The best of both worlds. Courtier Waterproof Flooring combines the beauty of real hardwood looks with the durability and functionality of vinyl. This innovative type of flooring perfectly replicates both reclaimed and contemporary hardwood floors, while being completely waterproof, durable and easy to clean.

Times Square Waterproof Flooring

Times Square is our newest waterproof luxury vinyl flooring; inspired by nature and crafted to meet the demands of a modern lifestyle. This contemporary collection provides a wide range of unique designs from concrete slates to natural wood grains and even smooth stones.

3Twenty Waterproof Flooring

3Twenty waterproof flooring collection (20Mil vinyl) brings a new level of durability to vinyl flooring. With its thick wear layer and superior Surface Guardian Pro finish, this collection is the right choice to inspire any of your commercial, residential or health care projects.

2Twelve Waterproof Flooring Collection

2Twelve Waterproof Flooring Collection (12mil Vinyl) replicates real hardwood floors, ranging from exotic to domestic species, at a tremendous value.

Barnwood Living

Exclusively designed and curated for Bruce by popular home improvement TV star, Mark Bowe of Barnwood Builders. His inspiration for the line comes from the timeworn character of reclaimed barnwood that he uses to build homes across the country.

Cali Hardwoods

Discover the natural look of hardwood flooring for your home with top quality and functional professional flooring. Hardwood flooring offers both durability and style. Choose from engineered or solid wood flooring, each with a variety of available colors to match any room.

DreamVille Collection

A collection that evokes towns where you can go to relax and recharge with natural-looking floors paired with a matte finish. The Dreamville collection, features highly textured floors and rich, natural character woods. The collection comes in Engineered technology with DuraMatt X finish.

Fifth Avenue oak hardwood flooring

Want to be bold? This chevron stripe installation of Fifth Avenue oak hardwood flooring gives any space an eye-catching focal point. Case in point: the Newport Cottages space at the High Point Market | The World's Home for Home Furnishings, which was styled by Madcap Cottage. Fifth Avenue comes standard in herringbone planks, making it easier to replicate this chevron installation in your home! #DIY

Kährs launches the Artisan Collection

Kährs, Europe's leading wood floor manufacturer, has launched the Artisan Collection, the ultimate artistic collection of floors. With dramatic surface treatments, and a wide color range from pale to dark, Kährs Artisan will add a bold and powerful statement to any interior design.