News

Athena
This rectified porcelain line has a dynamic look and feel that adds an air of sophistication to any room. Athena introduces an additional onyx inspired marble-look line to their catalog, but this time it has a more luxurious pattern and a greater depth of color.

Transio Glazed Porcelain
Transio™ celebrates tradition by honoring the classic look of wood in a modern color palette. Four colors give you the choice of time-honored browns and a contemporary light beige and grey.

Enlite Porcelain Tile
Sooth your soul and awaken your senses with tranquil design. Finding beauty in the passing of time, Enlite™ embraces the calming effect of organic, natural stone visuals in a harmonious color palette.

DEFEND™ Powered by MICROBAN®
DEFEND™ powered by Microban® is a distinct product line of high-performance porcelain antimicrobial floor, wall and mosaic tiles, continuously fighting the growth of up to 99% of bacteria on the surface.

Famed
Prominent in charm and remarkable durability – Famed™ features proprietary Microban® Technology, an antimicrobial protection that does not wash off or wear away. Designed to promote cleaner spaces for your floor, wall and mosaic tile.

Which Carpet is Best for Pets?
Everyone knows carpet feels great underfoot—whether you have two feet or four!—Shaw has developed some carpet benefits you’ll love, and so will your furrier family members. They add up to a healthy, sweet-smelling home for you and your pet.

REZONE™
Give any room a patterned, finished look with the classic simplicity of Rezone™. The clean lines of this all white mosaic add a sense of calm and order in a range of applications.

Feature™
Feature™ is a groutless stone mosaic that is easy to install and turns an ordinary wall into a showpiece. The unique texture, color and three dimensional look of FeatureTM provides depth and warmth to any installation.

Emser Tile’s Yakedo™Wins Flooring Category in 2020 HD Awards
Emser Tile, leading designer, marketer and producer of the world’s finest tile and natural stone,proudly announces Yakedo™ by Emser Tile as hard surfaces flooring category winner for the 16th annual Hospitality Design Awards.

Cross Weave
This LCL (Level Cut and Loop) pattern is a very striking and fashionable “fabric” for the floor, with random combos of texture and color, and is designed with So Soft™ solution-dyed PET yarn. Available in 9 harmonious color combinations.

Monza Porcelain Tile Collection
Monza Porcelain large format tile collection - A beautifully diverse collection of porcelain large format tiles. This dynamic duo ranges from a cement and concrete industrial design to an elegant marble classic look.

ColorBurst® Variable Color Technology
The next evolution in variable-color technology. ColorBurst uses natural coloration to create a balanced, blended visual that adds depth and richness to Dream Weaver products. And since we infuse the colors in each strand of PureColor® fiber, the carpets are guaranteed not to stain or fade.

RevoTile
This true floating floor is made with real porcelain tile in ultra-realistic wood, stone, marble, and concrete looks.

COREtec Wood
Choose from hundreds of beautiful Luxury Vinyl Planks and engineered wood floors to get the look that perfectly expresses what makes you, you.

COREtec Grande
All COREtec Grande styles feature the many benefits of WPC:100% waterproof planks that won't warp, swell, or buckle and are softer, warmer and quieter underfoot.

COREtec Stone
All COREtec Stone products feature fast and easy installation with integrated, coordinating grout -- all without making a mess. Tiles resist cracks, wear, and fading and offer a warmer, safer, softer, and quieter floor.

Daltile Collaborates With Leading Architectural Firm Gensler To Create New Products
Dallas, TX – September 23, 2020 – With Gensler, a leading global design and architectural firm, serving as the design consultant, Daltile has recently created and launched three new stunning tile lines – My City, Sector, and Flat. The epitome of sophisticated design, these fashion-driven, cement-look lines feature...

Pet Friently PureColor Fiber
The PureColor fiber system is the industry leader when it comes to colorfastness and performance. All of our PureColor solution dyed polyester products have permanent stain and soil resistance that will stand up to any active family and household pet. The PureColor fiber technology even allows you to clean with bleach or other household cleaners.

How to Choose the Best Plank Floor
Choosing a floor may seem a bit daunting, especially if you've never done it before. Whether you're a newbie or a pro, understanding more will prepare you to choose the very best floor for your lifestyle, space, and budget.

Anthem celebrates the beauty of the great American hardwoods
Anybody up for a road trip? If not, then check out our Anthem Plus laminate. Anthem celebrates the beauty of the great American hardwoods but in a much more affordable laminate option. This laminate features embossed in register texture which means what you see is what you feel. So save some gas and time and explore some of the greatest hardwood looks both sides of the Mississippi!

Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway
Shaw Floors is honored to be a national sponsor of the St. Jude Dream Home Giveaway. In the coming days, as construction nears completion in more than 40 markets across the U.S., partners & local supporters will gather for "floor signing" events, to permanently attach a blessing or special message to these homes which will raise millions of dollars for the care and life-saving research that happens at St. Jude Children's Research Hospital.

Solid Hardwood vs. Engineered Wood
Many hardwood shoppers don't realize there are two types of wood — solid and engineered. Both solid and engineered flooring add value and structure to your home and are available in plenty of species, stains and styles. So, what exactly are these two types of hardwood and how do they compare? Let's explore.

Repel technology offers impressive protection!
Water can wreak havoc on hard surface flooring, but Repel technology offers impressive protection! Watch and see what fizzes and what doesn't. Explore beautiful hardwood flooring featuring Repel

American Industrial Partners' Acquisition of Armstrong Flooring's Wood Flooring Business Is a Win-Win Deal
CLEVELAND, Nov. 15, 2018 /PRNewswire/ -- American Industrial Partners (AIP), a private equity firm with substantial holdings in the construction industry, announced today that it had entered into an agreement to purchase the wood flooring operations of Armstrong Flooring.

Breathe easier with carpet
It's a common misconception that carpet can adversely impact allergy and asthma sufferers. Recently, Shaw Industries commissioned a series of scientific studies that indicate that effectively cleaned carpet can reduce airborne allergens, making it a viable choice for families impacted by allergies and asthma.














