Premier Flooring

Years of Service

Looking for a store that has longevity? Premier Flooring has over 17 years of experience in Rhinelander, Wisconsin. To get the most from a company, they need to be around before, during, and after the sale. Approximately 50% of Oneida County companies fail in the first five years. While being new in the Wisconsin market doesn't always mean a company isn't reliable, being in business for a while means Premier Flooring has earned the trust of consumers in Rhinelander and the surrounding communities since 2008.

Friendly Experts

Whether you need a new area rugs or carpeting or ceramic/porcelain, our friendly experts will help you find exactly what you need to fit your lifestyle, home decor, and budget. We will consider the area to be decorated, the type of traffic (Kids? Pets?), lighting, colors, and other factors to create a stunning decor. Come and visit our Rhinelander showroom at 844 North Stevens Street to see, touch and feel the latest styles!

Great Selection

Premier Flooring has a wide selection of the highest quality products, including: area rugs, carpeting, ceramic/porcelain, cleaning/care, flooring accessories, installation materials, laminate flooring, lvt/lvp, natural stone floors, specialty floors, underlayment, vinyl/resilient, waterproof flooring, wood flooring, that can put the perfect finishing touch on any room. Conveniently located in Rhinelander, Premier Flooring has an experienced and knowledgeable staff who will help you through every stage of selecting the right product for your home or office.

Quality Brands

Click Here to learn more about the quality brands that Premier Flooring has to offer. Some of the more popular brands we carry are: Marazzi® USA Natural Stone, LATICRETE® SpectraLOCK™, Roberts® Flooring Products, Kathy Ireland™ Rugs, Nuheat®, Healthier Choice Carpet Cushion®, among others. Regardless of the brand you choose, Premier Flooring is dedicated to getting the job done right.

High-end flooring is made with greater care, finer materials and/or a greater emphasis on design. Treat your home to a little luxury with our beautiful designer flooring brands, including: Karndean Waterproof Flooring, Marazzi® USA Natural Stone, and other fine flooring.

Helpful Information

Visit our help center to find "how to" information, decorating tips, cleaning instructions, educational links, FAQ's and more. Some of our more popular links include: Made in South Pittsburg: Shaw Hardwood Flooring, Environmental Benefits of Wood Floors, Wood Floor Finishes, Laminate A-Z Glossary of Terms, and numerous others.

Current News

Check our news page to read current articles about natural stone floors, installation materials, wood flooring, ceramic, porcelain, installation materials, adhesives, area rugs, cleaning, care, carpeting, installation materials, vinyl, resilient, lvt, lvp, carpeting, installation materials, vinyl, resilient, wood flooring, natural stone floors, installation materials, vinyl, resilient, ceramic, porcelain, carpeting, vinyl, resilient, ceramic, porcelain, installation materials, ceramic, porcelain, carpeting, vinyl, resilient, wood flooring, carpeting, ceramic, porcelain, wood flooring, lvt, lvp, laminate flooring, ceramic, porcelain, wood flooring, laminate flooring. Some of our latest news includes: Which Carpet is Best for Pets?, Ultimate Guide to Vinyl Sheet Flooring, Bathroom Flooring Upgrades, and other timely articles about home improvement.

What's New

There is alway something new at Premier Flooring. Check out some of the new products that maybe soon coming to our showroom: Mannington Commercial introduces Crafted Collection, Peto II Broadloom, Treverksoul Collection, Shaw Advantage System, Welcome II Tile, Blox Tile, . Premier Flooring does not carry every new style in our showroom. Check with them first about a particular product or to see if your product choice is available for special order.

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